With just under a million views, Playboy South Africa‘s Hair Through The Ages commercial is the second most watched local ad of 2012 on YouTube. The Y&R spot was also WE LOVE AD‘s most popular commercial of 2012. Directed by Egg Films‘ Jason Fialkov, Hair Through The Ages reaffirms Playboy’s influence on pop culture by showing how women’s ‘hairstyles’ have influenced men over the years. Don’t worry: it’s safe for work. In case you’re wondering, YouTube’s most watched South African advert for 2012 was Tropika’s Melrose Arch flashmob, with just over a million views. It’s not nearly as funny though.
Playboy South Africa Hair Through the Ages (Y&R)