8. PROCTER & GAMBLE "Best Job"
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2:02
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CannesPredictions
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On Saturday, Anonymous Content’s Alejandro G. Inarritu won Outstanding Directorial Achievement in Commercials from The Directors’ Guild of America for Best Job, Wieden & Kennedy’s ad for Proctor & Gamble. The ad also won an Emmy last year.

A clever departure from the typical Olympic sponsorship campaigns, Alejandro’s celebration of motherhood reminds us that the hardest job in the world is still the best job in the world.

Alejandro is best known for directing feature films like Babel, 21 Grams and Amores Perros, but he’s also produced some of the most awarded commercials of the last few years, like Nike Write The Future.